BadFit

More accounts. Worse decisions.

The world's broadest database of companies that are probably not your customers. Access the same dataset as every other company and fill your CRM in minutes.

Add 500,000 accounts to your CRM →

Everything you need to fill your pipeline with noise

BadFit gives your reps exactly what they need: hundreds of thousands of accounts with no indication of which ones matter. Let them figure it out.

🎯

ICP? We don't ask questions.

Whatever you think your ICP is, we'll confirm it. 50 to 500 employee technology companies in North America? Sounds great. We would never challenge your assumptions with data. Your gut feel is our north star.

📊

The trusty trio of filters

Employee count. Industry. Geography. Three filters that have served the B2B industry since 2005. Why would you need anything else?

🔍

50 million accounts

Our database is enormous. But if your ICP depends on signals like "has an inbound sales motion" or "offers integrations to users," we can't help. That data doesn't exist in our system. We'll give you every technology company in North America, though.

🤝

Same data as your competitors

Level playing field. Every company in your market is pulling the same list from the same providers with the same filters. It's like a group project where everyone copies the same answer.

Powerful features for the modern revenue team

We've built a suite of tools designed to make your CRM as large and as unmanageable as possible.

🗑️

CRM Volume Maximiser™

Our proprietary bulk import tool can add 500,000 accounts to your CRM in a single click. 70% of them won't match your ICP, but your CRM will look incredibly full in board meetings.

🎲

Rep's Choice™ prioritisation

Why build a scoring model when reps can just pick accounts they recognise? Our platform deliberately avoids any form of prioritisation so reps can prospect based on gut feel and logo recognition.

📸

One-time static snapshot

We'll map your market once. After that, it's on you. 7% of your market changes every month — you'll figure it out. Also, we've already charged you.

🙈

Proxy-first methodology

Does your ICP require real insights on companies? Tough. We have employee count, industry, and geography. Make it work.

Don't just take our word for it

Hear from revenue leaders who've embraced the BadFit way.

★★★★★

"Our CRM is like 90% junk. We've got contacts in there and we don't even know if they're still at the company. Couldn't have done it without BadFit."

VP Revenue Operations

★★★★★

"Our TAM was basically every account in the database. Reps have 15,000 accounts each and no idea which ones to call. Really streamlined our process."

Head of Sales

★★★★★

"We loaded everything. Every company, every industry, every single contact. It's a complete mess. Five stars."

Director of Sales Development

Simple, volume-based pricing

Why pay for accuracy when you can pay for volume?

$0.002

per account, per year. Minimum 250,000 accounts.

✓ Unlimited unqualified accounts

✓ Three (3) filters included

✓ Static data snapshot (current as of import date)

✓ Use the ICP you already know and trust

✓ Prioritisation-free workflow

✓ The same dataset as your competitors!

✓ Vintage results

Add 500,000 accounts to your CRM →

Ready to drown your reps in unqualified accounts?

Join thousands of companies who've already given up on finding the right accounts and settled for finding all of them.

Add 500,000 accounts to your CRM →

Happy April Fool's Day. BadFit isn't real. But the problems it describes are. 70% of accounts in the average B2B CRM don't match the company's actual ICP. 60% of qualified accounts are invisible because they can't be found through legacy data providers. And 7% of your market changes every month.

If that sounds familiar, see your invisible market with GoodFit →